Children's soy sauce, children's noodles, children's dumplings... In recent years, the variety of children's food on the market has become more and more abundant. As long as the same brand has the word "children" on it, the price will be a lot more expensive than ordinary products. Some are even several times more expensive. But there are also parents who are hesitant to buy children's food at a high price, can it really better meet the growth needs of their children?

From a nutritional point of view, children’s bodies are not yet mature, and their needs for nutrients needed for growth are richer and more comprehensive. At the same time, their ability to detoxify food additives is relatively poor, which determines that their demand for food is different from that of adults. Exactly the same. In the context of the continuous improvement of people's living standards, the establishment of a set of children's food standards suitable for the growth and development characteristics of children of different ages will help to better care for the growth of children and help them improve their immunity and physique. useful experience in the country.

However, the popular children's food on the market may not necessarily have the above functions. As some experts have pointed out, the popular "children's food" on the market is not a food category, but a food marketed to children. Behind its hot market is the high premium and easy money making in the children's market. Behind the constantly innovating children's food market is the concept marketing carefully designed by the merchants. The so-called "children's food" is just an ordinary commodity with enterprise standards as the product standard. Whether it really has the nutrients needed for children's physical growth and development is a big question mark.

For a long time, the lack of industry standards for children's food in my country has put this segment of the market in a state of savage growth. In the past, there were many products that were not under the banner of "children's food" but were actually mainly sold to children, such as "high-oil, high-sugar, high-sodium" spicy strips. workshop. These so-called "fifty cents commodities" are popular in the vast rural areas and bring harm to the healthy growth of children in our country. In recent years, with the deepening of relevant governance, it is difficult for these merchants to explore the lower limit of the children's food market, and those who take the high-end route are still not subject to due supervision and constraints. The lack of industry standards for children's food has made many food companies want to develop the children's food market and take a share of this high-premium and high-profit industry.

To make children's food "true to its name", the key is to put standards first. In June 2020, the China Non-staple Food Circulation Association and others jointly issued a group standard "General Requirements for Children's Snacks", which systematically stipulates the nutrition, health and safety of children's snacks. Standard, however, this standard belongs to the guiding standard issued by the industry association, it is not mandatory, and the restraint effect on merchants is relatively limited.

In the long run, the children's food industry must take a standardized, scientific and standardized path. It is advisable to follow the design of the infant milk powder lot, according to the nutritional needs and physical characteristics of adolescents and children of different ages, to define the standards of different types of children's food, and only when the corresponding standards are met can the mark of "children's food" be marked, so that "children's food" It is no longer a "concept card" that businesses want to play.

Of course, until the relevant regulatory measures are put in place, parents as consumers should remain cautious about the so-called "children's food". Instead of spending high costs and pursuing the sense of security packaged by businesses, it is better to take the initiative to learn some nutritional knowledge so that children can eat healthy, green and safe.